
Change communication that inspires people and prepares organisations for the future
Transformation requires more than just good decisions. It must foster an understanding of those decisions. It requires clear guidance and effective communication. We help organisations communicate change in a way that people understand – and get on board with.
57 per cent of employees rate their line manager as the most trustworthy source of information on change.
DACH Employee Communication Impact Study 2025 (Staffbase SE, YouGov)
Transformation is part of our DNA
Our journey towards self-organisation shapes our approach and methodology. We know how difficult change can be and how communication makes it easier. That is why we are guided by the following principles:
No transformation without communication
We translate complexity into clear narratives.
Putting people first
We engage people rather than just bombarding them with information – through dialogue and co-creation.
Momentum rather than measures
We generate the energy that drives change.
Structure + Courage
We rely on tried-and-tested formats and 10 per cent courage to innovate.
Impact Communication
Making transformation visible and tangible
Module 1 | Kick-Off Transformation
An event format that brings teams together, establishes common ground and inspires a new beginning – with compelling narratives and visuals, and a high level of interaction.
Module 2 | Pop-up Campaign (6 weeks)
A concise campaign that quickly highlights what your transformation is all about – through key channels, clear messages and engaging formats.
Module 3 | Future Picture
A visual roadmap that brings your transformation to life and translates it into a clear future scenario – providing direction and a sense of ownership for everyone involved.
Module 4 | Digital Ramp-up
Analysis and further development of your internal communications landscape – from channels and formats to narrative structure. So that you can truly reach your staff and ensure continuity amidst change.
Leadership Voice
Empowering managers as communicators
Module 5 | Storytelling for Leaders
A working format in which leadership teams translate their transformation into a clear, shared narrative. Featuring specific storylines, key messages and guidelines for consistent communication.
Module 6 | Communication Leadership
Practical training for managers – from clear messaging and dialogue management to public speaking and presence. Featuring practical tools, exercises and direct application to day-to-day management.
Building the Core
Identity, values and culture as the foundation of your transformation
Module 7 | Leadership Values
A facilitated process for developing shared leadership values as a basis for decision-making and collaboration. The outcome is a clear set of principles – often summarised in a leadership manifesto.
Module 8 | DNA Journey
A structured approach to bringing identity, culture and lived values to the fore, based on interviews, workshops and storytelling formats. The insights gained form the basis for credible transformation.
Over 35 years’ experience
in strategic and transformational communication, built up through hundreds of decision-making situations and change projects.
A solid foundation of values
Effectiveness, responsibility, partnership, agility, courage. These principles guide every project we undertake and build trust.
Tried and tested in change
Our own history is a story of transformation. It has shaped and sharpened our perspective on change.
